Jay Siff      
       CEO      
1. What is Loyal Rewards?
  Loyal Rewards is a one-of-a-kind, business-boosting customer appreciation program. It allows you to say, "Thank you for your business!" by sending your best customers super-appealing, money-saving Gift Certificate offers by email. By rewarding current customers for their business, you encourage them to visit more often and, therefore, buy your products and services more frequently. Plus, the goodwill it fosters motivates them to refer friends and family who could also become your customers!
Everyone wins!
2. How Does Loyal Rewards Work?
 

It's easy! Your customers provide their first name and email address on the handy, personalized Loyal Rewards Enrollment Tickets. (We give you a generous supply of 1,000 tickets when you join.) Once a week—or whenever convenient—simply mail us your completed tickets. We'll add the information to your confidential customer database. (Your customers can also sign-up online following the instructions on the back of each ticket.)

Then, whenever you want more business, simply pick the kind of Gift Certificate offer you'd like to send your customers by checking a few boxes on our 60-Second Promo Form… and we'll blast our powerful, eye-popping, virtually irresistible Gift Certificate emails to your entire customer database within minutes!

Sit back and enjoy the results! To redeem, your customers simply print and redeem by the deadline you establish. And depending on the deadline you set, you can see results almost immediately.

Imagine… a professional, ad-agency-quality direct marketing campaign—any time you want—fast, easy, low-cost, and risk-free!

3. Can You Use My Existing Customer Email Addresses?
 

Absolutely! Simply email them to us and we'll add them to your Loyal Rewards database. This jump-starts your marketing because it allows us to begin promoting your business right away. As always, your customer database remains strictly confidential and is never shared with anyone.

4. What Does Loyal Rewards Cost?
 

It's cheap! Just $97 for a full year's registration and maintenance and 4˝˘ per email sent. There are no minimum mailings*. Mail as many or as few as you'd like. Participation is 100% FREE to your customers. Cancel any time without penalty. What the heck could be easier?

5. Do My Customers' Names and Email Addresses Remain Confidential?
  Absolutely! Our strict Customer Privacy Policy ensures that your customers' names and email addresses remain completely confidential at all times. To encourage maximum participation, privacy is emphasized on both the Enrollment Tickets and the consumer side of this website. Your customer data remains private at all times.
6. What Do My Customers Need to Know About Loyal Rewards?
  Full program details are shown on the consumer side of this website, easily accessible from the Welcome page. Or, read our Consumer FAQ.
7. How Do I Collect My Customers' Names and Email Addresses?
 

Simple. We provide you with 1,000 copies of our proven-effective, professionally designed, eye-popping Enrollment Tickets. Each ticket is personalized with your businesses' name, address, phone number, and your exclusive merchant I.D. code.

At your cash register, counter—or wherever it's convenient for you and your staff—simply ask this tested, 11-word magic question, "Would you like some free gift certificates for a future visit?" After they say, "Sure!" (and most will), simply hand your customer an Enrollment Ticket and pen and say, "Great! Just fill out the back and we'll send them to you!" Since your customers provide only their first name and email address, our experience shows you'll enjoy lively customer participation!

8. What Do Loyal Rewards Gift Certificate Emails Look Like?
 

Loyal Rewards Gift Certificate emails are professionally designed for maximum effectiveness and are the result of significant testing and tweaking by advertising agency copywriting and design professionals. Click here to view sample. And to ensure maximum response to your mailings, if a customer's computer cannot view graphic-enriched emails (HTML), our system automatically detects this and sends them a simple text-formatted Gift Certificate instead… for no extra charge!

9. Who Writes the Loyal Rewards Gift Certificate Emails?
 

Loyal Rewards Gift Certificates are proven-effective, professionally written and designed emails that require only the addition of your specific offer. All you do is tell us your offer and we do the rest. Of course, you're always free to write your own Gift Certificates if you wish… but since our format is already proven effective, we suggest you simply relax and let us create the most powerful Gift Certificate offer for you!

10. Is there a Maximum/Minimum Number of Gift Certificates I Must Send?
  You're free to instruct us to send as many or few as you'd like… it's completely up to you!*  Since each email costs only 4˝˘ apiece, we suggest you try different offers and discover which your customers like best. Try a Gift Certificate good for 20-50% off your customer's next purchase. Or, maybe a dollars-off promotion would work best. You can even try a "Buy-1-Get-1-Free" deal… or any number of Gift Certificate variations. It's 100% up to you. And our friendly marketing experts are always happy to help you craft an offer for the best response.
11. How Long Before My Gift Certificates Expire?
  Choose 1 hour… 24 hours… 2 days… 1 week… shorter… longer… ANY expiration time you'd like… it's entirely up to you!  Contact us and we'll be happy to suggest an ideal expiration period for your particular offer.
12. Why Doesn't Everyone Redeem the Gift Certificates?
 

No advertising medium gets 100% response. In fact, many direct marketing professionals celebrate when their returns exceed 1-2%. However, because Loyal Rewards is an "opt-in" program (meaning your customers REQUESTED to receive your offers), you'll likely enjoy better response—for less money—than most any other form of advertising. In fact, many of our clients enjoy a 5-75% redemption rate depending upon their type of business. Some of your customers, of course, may be too busy… or on vacation… or simply not in need of your product or service when they first receive your offer. The good news is that many will save your Gift Certificate and use it later!

13. Do I Have to Sign a Contract?
  No. Unlike many other forms of advertising, with Loyal Rewards you're never required to sign a contract that forces you to participate for a set period of time. You're 100% FREE to participate for as long or short a period as you'd like. Some of our clients send out Gift Certificates weekly… others, monthly. Still others have us promote their business only during their slow periods. Whatever you choose, our marketing experts are always happy to help you determine the best promotion frequency for your business.
14. What Does the $97 Set-Up Fee Cover?
 

Your annual registration and maintenance fee covers the administrative work required to establish your account in our system and create a private, secure customer database. It also gives you a one-year license to use our proprietary Enrollment Tickets and Gift Certificate email designs… and one full year of personal sales support from our customer service and marketing experts. It also covers the technical costs of creating as many Gift Certificate mailings as you choose to send for a full year.

Please compare Loyal Rewards to any other retail marketing program and you'll see it's an amazing bargain without equal. You get professional direct marketing by the national leader in Gift Certificate promotions for only pennies apiece!

15. How is Loyal Rewards Different from Other Retail Marketing and Loyalty Programs?
 

We’re faster, easier, and more effective. That’s because with Loyal Rewards, there are no points to keep track of… no cards to print, scan, hand out, swipe, punch, keep record of… and replace when customers lose them. Plus, there are no databases for you to maintain. No complicated software to learn. You don’t even need a computer! And unlike most other loyalty programs, Loyal Rewards is proactive. Instead of handing your customers a card and hoping they return, we actively promote your business by sending them valuable offers that they registered to receive! No boring "loyalty card" buried in a wallet or purse can do that. Best of all, because we do the work for you, all you need is the desire to promote and watch your business grow!

16. How do I know all my Gift Certificates are actually sent?
 

Good question! First, we succeed only when you succeed. And the only way we can succeed is by doing what we promise: helping you boost your business. However, a good way to check when your Gift Certificates are sent is by including a few "decoy" names and email addresses in with your customers' Enrollment Tickets. That way, every time your customers receive their Gift Certificates, you'll also receive your "checking copies" sent to your secret "decoy" email addresses.

17. Can't I Just Email Customers Myself?
 

Sure you could… if you're willing to spend the time and money and you don't mind the work. If you choose this route, these tips will save you some headaches: First, be sure your internet service provider allows large quantity of emails to be sent in one batch or you could risk losing your account. Set up a new account with another provider if necessary. For best results, you'll want to hire an experienced direct response advertising copywriter and graphic designer to create your sign-up form or most customers either won't see it, or it simply won't convey enough value to encourage customers to join. (We know… we've tested many designs and our current Enrollment Ticket beats the pants off all others!) Be sure to disclose your anti-spam and privacy policy, too—that's important. Discuss creating an online registration page with your webmaster because some customers would rather register online than fill out a printed form. Giving two enrollment options helps boost participation. Also, when hiring an HTML designer for your emails, be sure he or she creates an email template that downloads quickly or some of your customers with slower internet connections may never see your email. Be careful when writing your email subject line because anti-spam software may filter you out. Of course, NEVER send unsolicited email. Spamming is not only illegal, it's also bad business. Also, make sure the email itself is attractive and coveys a sense of value, or your email may simply be deleted. Be sure to include an "opt-out" link. And since you'll want to send your Gift Certificates often, be sure your designer creates a template that you can easily modify in your choice of HTML design software, or simply pay your designer/tech to make the modifications for every mailing for you. Above all, test and re-test. Don't be afraid to modify all aspects of your program, including printed forms, website, and emails. Doing all the work yourself takes time and money, but if you enjoy such projects, go for it!

Or… if you'd rather concentrate on building your business and making money instead of spending hours playing copywriter, designer, and web technician (and hoping your efforts pay off)… we'll do all the work for you for less than a buck a week… and just 4˝˘ an email!

PLUS, when we do it for you…

You have our 20+ years of retail customer-marketing expertise and support at your disposal… and that substantially improves your chances of success!

You benefit from our powerful, proprietary Enrollment Ticket and Gift Certificate email designs. Created by design and copywriting experts, they've been tested and are proven to get excellent response.

You send new promotions in minutes… and enjoy FAST redemptions that add up to profitable new business for you!

And best of all… IT'S SO EASY because our turn-key system does all the work for you!

There's a Goldmine of Additional Business in Your Current Customers Waiting to be Discovered!

Get Started Today and We'll Help You Cash In! Click This Button:


* Small minimum charge may apply—ask for details.
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