Time To Have Fun & Generate Sales
04/15/10
Because If It's Not Fun, It's Just Work
Restaurant Marketing Expert Joel Cohen featured these tips in his 4/15 newletter, Wow #205. Thought these may be helpful to you...
-Restaurants that don't get creative are missing out on a whole bunch of fun and sales. And fun is the best way to keep your staff motivated and put a smile on guest faces. Restaurants have forgotten that weird, whacky and wonderful is a great differentiator when your competitors are doing the same old tired stuff and sending out the same old tired looking email newsletters.
-So what do you do about it? Try getting out of the way of the same old thing and the same old tapes. There are no rules anymore. Everything's changed. You have guest permission to be entertaining, to start a fun department with your staff and to even change your title on your business card to "Director Of Fun."
